Gucci Town was launched in May 2022 and has served as a place for branded events, including a takeover by Miley Cyrus, who is also the Gucci Flora Gorgeous Jasmine campaign spokesperson. Vans has been ...

Roblox announced the launch of Vans World, an interactive Vans skateboarding metaverse playground inside the gaming world.

Dive Brief: Vans is building off the success of its initial Roblox activation with the launch of Vans World 2, according to information shared with Marketing Dive.

Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared experiences, and Vans®, the original action sports brand and globa ...

The skateboarding brand’s director of global brand marketing shares how it created Roblox’s most popular activation to date.

Roblox Vans World is a Halloween event introduced by Vans in 2021. Players can create their own Vans shoes, customize them accordingly and show off their creativity to the world.

Gucci Town was launched in May 2022 and has served as a place for branded events, including a takeover by Miley Cyrus, who is also the Gucci Flora Gorgeous Jasmine campaign spokesperson.