This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. While hype around the metaverse is dying, some of the ...

Gaming platform Roblox (RBLX) has announced a strategic partnership with digital advertising technology company PubMatic (PUBM). The goal of this collaboration is to help Roblox boost its video ad ...

When new companies enter the digital advertising market, the most important thing is to remain humble. That adage holds true even for Roblox, one of the biggest online gaming platforms in the world ...

May 1 (Reuters) - Roblox (RBLX.N), opens new tab is rolling out virtual billboards with video advertisements, the gaming platform said on Wednesday, in its latest move to draw revenue from its games ...

On Friday, Roblox announced it would be launching a new social video platform within Roblox, plus new AI tools for Roblox creators. The popular online game platform shared these announcements at its ...

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...

Roblox announced a new short-form video content application and an earnings increase for creators at its developers conference on Friday, looking to ride the wave of strong engagement and lure new ...

PARIS: A gardening game created by a teenager on online platform Roblox has attracted a record 21 million simultaneous players, a figure rarely seen in the industry. "You could quite easily never have ...

Before the end of the year, Roblox will enable a short-form video feed and AI tools for creators, along with an age-verification process for all those who use voice chat. The former is part of the age ...

Roblox will scan video selfies of teens to assess their ages as part of a new Trusted Connections feature that gives users access to unfiltered chatting with people they know. Roblox is rolling out ...