This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. While hype around the metaverse is dying, some of the ...

On Friday, Roblox announced it would be launching a new social video platform within Roblox, plus new AI tools for Roblox creators. The popular online game platform shared these announcements at its ...

May 1 (Reuters) - Roblox (RBLX.N), opens new tab is rolling out virtual billboards with video advertisements, the gaming platform said on Wednesday, in its latest move to draw revenue from its games ...

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google’s advertising solutions, as well as a direct buy option. Per the gaming ...

Online gaming platform Roblox is launching a TikTok-like short-form video feed for sharing gameplay moments, the company unveiled on Friday at the Roblox Developers Conference. The company also ...

The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to reach Gen Z audiences. Roblox unveiled a new immersive video advertising format ...

Online gaming platform Roblox (NYSE:RBLX) announced the beta launch of a new on-platform short-form video experience for users 13 and older. The company said Roblox Moments is a new way for users to ...

At its annual developer’s conference, Roblox detailed its near-future plans to expand beyond its identity as a game platform for kids. The company is already pushing into new demographics — Roblox ...

As one of the biggest video game platforms in the world, and with a particularly high proportion of minors among its player base, Roblox has had to invest heavily in trust and safety technology over ...