Web analytics is the collection, reporting, and analysis of data generated by users' visiting and interacting with a website. Web publishers can easily access the Web Analytics Dashboard at any time.

Customer data is key to developing a profitable business that has a sustained competitive advantage. Increasingly, business intelligence is being sourced from operational systems such as websites ...

Anna Baluch is a freelance writer from Cleveland, Ohio. She enjoys writing about a variety of health and personal finance topics. When she's away from her laptop, she can be found working out, trying ...

GA4’s rollout reshaped analytics, but adoption challenges reveal gaps between Google’s promises and marketers’ reality.

Google Analytics help us manage the quality and quantity of website traffic, and provides insights on how to increase the visibility of a website or a web page to search engines. See how your webpage ...

As the mobile and tablet market and sales has performed better than the PC market in the past year, the near future as predicted by Eric Schmidt saying that everyone will own a smartphone is becoming ...

Hurree’s founder and chief executive officer, Aaron Gibson, will deliver a masterclass alongside Dan Bennett, global lead of ...

ECRI, a patient safety-focused nonprofit, recently issued an alert warning hospitals about the cybersecurity risks associated with the use of third-party analytics tools. When providers install this ...