In his keynote at MIX 08, Microsoft Chief Software Architect Ray Ozzie talked about how the ongoing attempt to acquire Yahoo fits in with Microsoft's long-term plans Microsoft Chief Software Architect ...

Microsoft Chief Software Architect Ray Ozzie on Wednesday attempted to clarify Microsoft’s Web-based advertising and services strategy and lay a case for why buying Yahoo is integral to that plan. In ...

In a wide-ranging opinion, the US Court of Appeals for the Federal Circuit affirmed the district court’s grant of summary judgment of invalidity for lack of patent eligible subject matter under 35 U.S ...

AppLovin’s first quarter results were well received by the market, as the company achieved substantial year-over-year revenue growth, driven by enhancements to its advertising technology and continued ...

Advertising is a crucial component of user acquisition. Game makers throughout the industry invest billions of dollars into the space every year hoping to attract new players and help their companies ...

AppLovin is transforming into a pure-play software company, leveraging its AI-driven AXON platform to disrupt digital advertising beyond mobile gaming. The company’s advertising segment is the primary ...