Visual merchandising plays an increasingly important role in the retail industry on many levels. In the world of bricks-and-mortar retail, visual merchandising is now more important than ever. Why is ...

Skin products don't necessarily fall into the category of essential products for daily living, such as food and clothing. Visual merchandising can be an effective way to attract attention to skin care ...

Although some high-street stores are going through difficulties, many are adapting to changing consumer habits and succeeding, and there’s absolutely no reason why your bike brand can’t do the same.

As the Lombardy-based firm reveals its takeover of lighting scenography leader Terotecna, its CEO said the firm is targeting ...

Merchandising is the strategy businesses use to sell products. It’s a broad category that covers everything from inventory decisions, to how products are displayed in-store, to how they are marketed ...

The holiday season is important for most industries, but for retailers, it can make or break their entire year. Thousands, and sometimes millions, are spent retaining existing customers, attracting ...

It is this understanding of how to engage and inspire their customers that makes them so successful. Online retailing would be easy if you could bottle that precious brand essence and just sprinkle it ...

Do you have an eye for attractive displays? How good are you at using colours, patterns, lighting and signage to draw people’s attention and increase sales? Have you tried adding a creative touch to ...