An open source CRM, however, offers an exciting alternative for businesses able to dive a bit deeper into unique program development a customize a CRM to suit their needs. Featured Partners ...

CRM stands for customer relationship management, which sounds like a good thing. But what is it, exactly? Turns out it can mean different things to different businesses.

The best customer relationship management (CRM) software is the one that has the right capabilities and features for your objectives. That selection process is harder than it sounds, however, as ...

A good CRM can be a catalyst for a business's success Collaboration within and across teams, departments, and entire organizations is the hallmark of a thriving, winning organization.

In this article, we will answer those questions and show you why integrating a unified CRM into your stack could be a game-changer for your business. What Is a CRM Platform?

In the quest to implement a successful CRM initiative, executives should incorporate a product development philosophy for customers. However, this requires a change in thinking and a willingness to ...

At best, a properly integrated CRM program is complex, given the huge number of systems it touches, or at least should touch. But what happens when a $16 billion, 37-year-old chain wants to tackle ...

One of the undoubted purposes of a CRM program is to give an integrated customer experience to the user along with a comprehensive view of the whole organization under one view. CRM, being the ...

What is perhaps less well-known is that mobile can support and enhance a comprehensive CRM strategy. As the medium continues its exponential growth, mobile is bound to become a central aspect of any ...