Universal, Sawhorse and Roblox execs discuss a promotional ‘Kung Fu Panda 4’ experience that helped rejuvenate animated film before ‘Inside Out 2.’ ...

Warner Bros. Pictures Brings Beetlejuice Beetlejuice to Roblox with Ghostly Escape Experience and Platform’s First Virtual Fandango Box Office ...

Roblox is a popular game with regular content updates and in-game items like Blox Fruits codes. Players can redeem codes for rewards in the virtual universe.

Warner Bros., Roblox and Fandango have teamed up to launch a virtual box office for Tim Burton's upcoming "Beetlejuice" sequel inside of the platform.

With 'A Minecraft Movie' dominating the box office, an adaptation of 'Roblox' feels imminent.