Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

This feature is part of AI Week. For more stories, including How AI Could Doom Animation and comments from experts like Tim Sweeney, check out our hub. Although perceived by many as “that thing for ...

Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards and ...

The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ...

The platform has partnered with Cint, DoubleVerify, Integral Ad Science, Kantar and Nielsen to help measure the efficacy of ad campaigns. The partnership between Roblox and Google marks the next step ...

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

Including the ability to sell them within a custom experience, which can earn them more money. Including the ability to sell them within a custom experience, which can earn them more money. is a news ...