Digital marketing is one of the fastest growing and dynamic industries. This explains why companies like Alphabet Inc. (NASDAQ:GOOG) constantly innovate to offer the best solutions. Google Analytics 4 ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the major benefits of web analytics tools for business growth. At ...

Matomo, a world-leading open-source web analytics platform, is proud to announce that it has received W3Tech's award for the best web analytics software in its Web Technologies of the Year 2022.

Analytics in the early days of the World Wide Web consisted mainly of simple hit counters that tracked page views. How times have changed. Today, Web analytics tools can deliver everything from page ...