Many founders got into Sephora after establishing themselves in more niche beauty retailers first. Ceremonia and Innbeauty ...

We’ve officially hit peak RushTok —even Kim Kardashian has joined in the perennial social media trend. This week, Skims, the ...

The market for secondhand apparel is expanding. That presents a huge opportunity for brands to introduce their own resale ...

Passing the cost of tariffs directly to customers may seem logical, but customer relationships are emotional. Do this instead ...

Peach & Lily founder Alicia Yoon gives Inc. an exclusive look at the rollout that made her product launch go viral.

When emotions run high, the instinct is to react. Instead, pause and name what you are feeling: “I’m frustrated” or “I’m ...

Called the next day and almost left a (crappy) message…. but then I remembered something Warren Buffett says he learned from ...

For now, I’m left thinking about what comedian Craig Ferguson called the 3-question rule — which my Inc.com colleague Justin ...

“Justin” is a dude, not a bro, in his mid-20s who worked in marketing automation – think HubSpot and ads and social and such.

The phrase “motorsport is marketing” is an often-repeated adage in the automotive world. Premium brands like McLaren and Ferrari know that the emotionally-charged atmosphere of F1 racing can plant the ...

The smartest companies build boards from strength. They anticipate future challenges and prepare in advance. They bring in ...

Data shows more employees are falling behind on student loan payments, but companies can offer mutually beneficial solutions.