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MobileMoxie CEO Cindy Krum told Near Media that she thinks the multitask unified model (MUM) is the future of monetization, performance and optimization for organic and paid media.
The agency veteran succeeds Marla Kaplowitz, who is departing at the end of May after leading the group for eight years.
AI, online ad serving, media buying, and search require a substantial amount of energy that companies have been trying to ...
Two Republican lawmakers on Thursday introduced legislation that would require app distributors like Google and Apple to ...
Google confirmed Thursday to MediaPost that it ran a limited experiment with a few publishers serving ads in chatbots before ...
Redscout has tapped Leah Brier Bienstock as senior strategy director to help clients pursue growth opportunities. The brand ...
With sales down and trade war swirling, the company elevates its CMO and splits key leadership roles in a bid to win back ...
In an effort to dispel brand concerns over their intellectual property being illegally stolen on its ecommerce platform, ...
Energy's research, one in four millennials and Gen Z customers actually bring their own hot sauce to restaurants.
Alden Global Capital owns 68 daily newspapers, including The Chicago Tribune and New York Daily News, and more than 300 ...
Google has confirmed a partnership with talent firm and production company Range Media Partners to launch an initiative ...
Batter has been on the company's board since 2022 and most recently served as CEO of MarketCast. Earlier in his career, ...
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