Learn what sets Performance Max apart from other Google Ads campaigns, and how it can drive conversions and maximize ROI.

Google is rolling out device targeting controls and features within Performance Max campaigns. We knew this was coming and ...

The new device targeting for PMax campaigns in Google Ads will let you optimize spend across computers, phones, tablets, and ...

Google’s AI now auto-optimizes images in PMax campaigns, including pulling visuals from landing pages by default.

In early March, it was leaked that Google Ads will be rolling out channel reporting for Performance Max campaigns. Well, now ...

Learn how Google’s new Audience Builder workflow changes how create, manage, and apply audiences in Demand Gen, Video, and ...

Google introduces AI Max for Search, expanding query reach, adaptive creative, and better controls to boost performance while ...

Our approach was centred around Google Search Ads, targeting couples actively searching for distinctive coastal wedding and elopement venues in the UK. Microsoft Performance Max campaigns represent a ...

Available to advertisers globally in beta starting later this month, AI Max for search campaigns aims to improve targeting by ...

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.

In a move that could reshape how African businesses connect with online customers, Google has globally launched AI Max for ...

The new AI Max feature expands keyword matches automatically to include related terms, improving ad targeting without ...