Moving forward, the brands and platforms that thrive will need to have co-creation in mind. By developing creative ...

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Hollywood studios need a replacement for superheroes. With deals for "Call of Duty" and other properties, they see video games as having a big pull for younger viewers and moviegoers.

Surrounded by thousands of objects bearing the likeness of Nintendo's mustachioed plumber, 40-year-old Kikai reflects that ...