Mattel and Roblox expand partnership with new branded games like Monster High. Discover how this boosts digital engagement and stock performance.
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Mattel expands collaboration with Roblox
Mattel (MAT) and Roblox (RBLX) announced an expanded collaboration to introduce a series of new Roblox titles inspired by some of Mattel’s “most ...
Moose Toys and Gamefam have teamed up once again to bring Heroes of Goo Jit Zu back to Roblox this holiday season. Following ...
On top of this, it’ll introduce a new player character for the Miliastra Wonderland, named a Manekin or Manekina. These are the fill-ins for Roblox’s customizable avatars, rather than dumping in named ...
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