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Unpack how stock-driven decisions, market dysfunction & inevitable corrections reshape the future of search as we reach an ...

The language we use for technology is often misleading, designed to tame, to domesticate. We are told Google has a new "chip.

Blindly trusting AI-generated insights leads to poor decisions. Human skepticism is your competitive advantage.

Discover how Google Ads evolved over 25 years, from simple AdWords campaigns to advanced AI automation shaping how advertisers reach their target audiences.