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CEO Brian Niccol believes speeding up Starbucks’ customer service could hold the key to turning around its in-store sales ...
Starbucks will roll out its “Green Apron Service” model to all 11,000 U.S. company-operated stores by September, according to ...
Starbucks CEO sets a new service goal for baristas in order to improve in-store experience for customers, changes happen at stores across the U.S.
Starbucks’ ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world’s largest coffee shop chain.
Starbucks is brewing up some new technology with the hopes of turning around sluggish sales. The coffee chain is launching a ...
In the midst of a headline-grabbing turnaround effort, the coffee boss insisted that things are moving faster than expected.
Brian Niccol led turnarounds at Taco Bell and Chipotle before becoming CEO of Starbucks. Here are the highlights of his career in restaurants.
Starbucks shares rose about 3% in early trading on Wednesday as the coffee chain's strong quarterly sales signaled CEO Brian ...
CEO Brian Niccol said price changes are his last resort for improving Starbucks' slumping sales — but they're "absolutely" on the horizon.
Starbucks shares climbed in extended trading Tuesday, as CEO Brian Niccol said the company is "ahead of schedule" on its turnaround effort.
The shop at 295 California Street, a fixture downtown for nearly two decades, shut its doors Friday, according to the San ...
Starbucks is the largest coffee chain in the world, but the company is in the middle of a sharp decline in business. New ...