L’Oréal’s Urban Decay brand faces criticism for hiring OnlyFans star Ari Kytsya to promote makeup popular with teens.

Our editor does a 12-hour wear test to compare Urban Decay’s reformulated All Nighter Setting Spray against the cult-favorite ...

A global cosmetic brand is currently under fire after unveiling a sex worker with a large following as the face of its latest ...

L’Oréal is facing backlash right now after a OnlyFans model called Ari Kytsya was selected as an ambassador for its make-up ...

L’Oréal has drawn criticism for hiring Ari Kytsya, a U.S.-based OnlyFans adult content creator, as a brand ambassador for its ...

Cosmetics juggernaut L'Oreal has hired an OnlyFans model famous for filming porn to promote a makeup brand popular with teenagers.

Maybe you saw the now-viral post about the brand parting ways with the patent owner of the beloved formula. We tried the new one and compared every detail.

The Fawcett Society has said that by including niche creators of adult-only content in make-up campaigns the beauty industry could entice young girls to the platform ...

Urban Decay, the high-performance beauty brand that champions creativity and self-expression, is excited to announce its partnership with Cameron Brink, the dynamic #2 WNBA draft pick and rising ...

Urban Decay, the high-performance color cosmetics company, reignited the makeup world by relaunching its iconic original Naked Eyeshadow Palette on August 4, exclusively available at Ulta Beauty ...

Urban Decay, which was bought by L’Oréal in 2012 for an estimated $350 million, didn’t become a household name by being timid, and there’s no reason to believe that will ever be the case.