Gunnar Wiedenfels told an investors conference "there’s a lot more openness to discuss the options" ahead for additional ...

The market has spoken here, and quality is the real differentiator.” To put it more plainly: The basic assumption behind the ...

After two years, the home of HBO is putting its most valuable brand back in the name of its streaming service.

It is launching NEO later this year for all its video inventory and DemoDirect to streamline buying of its network inventory ...

Warner Bros. Discovery knew the announcement that it was restoring “HBO” to the name of its Max streamer would elicit ...

Warner Bros Discovery is hitting rewind on Max's branding, bringing back the HBO name it dropped from the streaming service ...

Warner Bros. Discovery will revert the name of its streaming service to the original HBO Max, which says a lot about how much ...

Patties Food Group teams up with Warner Bros Discovery to launch nostalgic Looney Tunes-themed party packs.The ...

According to WBD, the move to reintroduce the HBO brand in HBO Max is aimed at reinforcing the service’s identity as a hub ...

Warner Bros. Discovery announced the comeback of its former name, HBO Max, earlier on Wednesday. The rebranding will ...

In a move that feels more like a U-turn than a rebrand, Warner Bros. Discovery has announced it will revert the name of its ...

Max will officially become HBO Max again this summer, Warner Bros. Discovery announced during its 2025 upfronts.