How Pepsi Lost $100 Million Trying to Beat Coca-Cola – The Costliest Brand War in History
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YouTubeMastery Of Stoic
How Pepsi Lost $100 Million Trying to Beat Coca-Cola – The Costliest Brand War in History
In the race to dominate the global soft drink market, Pepsi took a massive gamble to dethrone Coca-Cola — and lost $100 million in the process. What started as a bold marketing move turned into one of the costliest brand wars in business history. This video uncovers the untold story of Pepsi’s high-stakes campaign, the decisions that ...
3 days ago
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